Do you have the time to be creative? Ongoing deadlines, quarter-end deliverables, and new annual marketing initiatives are enough to fill your plate and then some.
When will there ever be time for research? For peer review? To keep up with developments in social media or email marketing?
That was my experience working on an investment services marketing team. Even though I loved the research, there was never enough time for it. There was no time to be inspired by good work, creative solutions, or new ideas. Without inspiration, how can anyone be creative?
So I decided to help.
I continuously gather best-practice solutions, exemplary samples, and new ideas by scouring the internet and researching digital marketing efforts in the investment space and beyond – and I share them all here.
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